Title:
Distributor Experience Survey: Understanding Distribution Challenges and Needs
🔵 Section A: Distributor Profile
(Please tick or fill the most appropriate response)
- Distributor Name:
____________________________________________________ - Years of Experience as a Distributor:
☐ Less than 1 year ☐ 1–3 years ☐ 3–5 years ☐ 5–10 years ☐ Above 10 years - Location/Territory Covered:
____________________________________________________ - Types of Products Distributed:
____________________________________________________
🔵 Section B: Supply & Delivery Issues
(Rate the following on a scale of 1 to 5; where 1 = Strongly Disagree, 2 = Disagree, 3 = Neutral, 4 = Agree and 5 = Strongly Agree)
No. | Statement | 1 | 2 | 3 | 4 | 5 |
5 | Products are supplied on time by the company. | ☐ | ☐ | ☐ | ☐ | ☐ |
6 | Delivery quantities from the company match my orders. | ☐ | ☐ | ☐ | ☐ | ☐ |
7 | The company provides clear communication on delivery schedules. | ☐ | ☐ | ☐ | ☐ | ☐ |
8 | Stock shortages or delays from the company are infrequent. | ☐ | ☐ | ☐ | ☐ | ☐ |
🔵 Section C: Support & Relationship with the Company
(Rate the following on a scale of 1 to 5)
No. | Statement | 1 | 2 | 3 | 4 | 5 |
9 | I receive adequate sales support and promotional material. | ☐ | ☐ | ☐ | ☐ | ☐ |
10 | The company provides fair margins and incentives. | ☐ | ☐ | ☐ | ☐ | ☐ |
11 | My concerns and complaints are resolved promptly. | ☐ | ☐ | ☐ | ☐ | ☐ |
12 | The company offers training or information on new products. | ☐ | ☐ | ☐ | ☐ | ☐ |
🔵 Section D: Market Challenges
(Please tick the most appropriate response)
- What are the most common issues you face with customers?
☐ Poor demand forecast by the company
☐ Frequent product stock-outs
☐ Pricing pressure
☐ Poor promotional support
☐ Other: ______________________ - What is the biggest logistical issue you face?
☐ Late deliveries
☐ Poor transport facility
☐ Lack of proper storage
☐ Damage in transit
☐ Other: ______________________
🔵 Section E: Open-Ended Feedback
- What is your main concern regarding product distribution ____________________________________________________
- What support do you require from the company to improve your distribution process?
____________________________________________________ - Do you have any other suggestions to enhance distributor–company cooperation?
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